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Sprintexx Ad-Tech Division: Where Data, Creativity & Precision Advertising Converge


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Driven by Janus Koncepts Advertising, Sprintexx Ad-Tech transforms modern advertising. In the present dynamic digital world, advertising is no longer just about reach—it’s about relevance. Brands now demand accurate targeting, real-time insights, and accelerated performance. Here’s where Sprintexx makes the difference.

As the integrated ad-tech division of Janus Koncepts Advertising, Sprintexx blends advanced technology with deep marketing experience to deliver advertising that is smart, measurable, and performance-driven.

At the helm is Mr. Jai Sognai, a veteran with 30 years of digital experience, whose leadership has transformed Janus Koncepts into a renowned player in marketing and communication for two decades. Sprintexx signifies his next big leap—combining strategic branding with advanced ad-tech.

Why Sprintexx Ad-Tech Stands Apart


Sprintexx is a full-fledged advertising partner, managing everything from initial awareness to customer lifetime value. What sets us apart is our ability to integrate:
? Actionable Data Intelligence
? Real-time Optimization
? AI-powered Audience Targeting
? Story-led Creative Strategy
? Multi-channel Campaign Execution

This blend allows brands to gain visibility, memorability, and measurable action.

Omnichannel Engine for Full-Funnel Advertising


1. Brand Marketing
We use integrated paid campaigns and strategy to build recognition and loyalty—effectively setting the stage for long-term growth.

2. Digital & Performance Marketing
Outcome-focused campaigns across:
? Google Ads
? Meta Ads
? Programmatic Platforms
? Contextual & Native Advertising
All calibrated for performance and efficiency.

3. AI-Powered Advertising Infrastructure
Sprintexx is a insight-led platform, leveraging deterministic user targeting through:
? Cohorts
? Intent Signals
? Behavioural Patterns
? Transaction Data
We activate these audiences across any third-party platform—delivering relevance at every interaction point.

4. Social Creator-led Marketing
Impactful engagement through creators and communities on:
? Instagram
? YouTube
? LinkedIn
? Emerging platforms
We combine trust with engagement to drive impactful brand actions.

5. Smart TV and OTT Brand Campaigns
Premium inventory access across:
? Netflix
? Disney+ Hotstar
? JioCinema
? Zee5
? YouTube
and more, expanding reach to connected households nationwide.

6. Narrative-Driven Content
Every strong brand is built on strong storytelling. We craft creative brand experiences designed to inspire audiences and strengthen recall.

7. Adaptive Ad Optimization
With our proprietary Sprintexx DSP, we deliver:
? Real-time Personalization
? Adaptive Creatives
? High-Resolution Delivery
? Multi-Device Formatting
leading to improved engagement and stronger performance.

Distinct Advantages of Sprintexx Ad-Tech


? India’s Largest Deterministic Audience Dataset
Access through partnerships with RailYatri, PolicyBazaar, Mobikwik, Freecharge, Venmo, copyright, RuPay, CashKaro, Thomas Cook, Apollo, Travel Buddy, and more.

? Expansive Digital Reach
While closed ecosystems rely on inbound traffic, Sprintexx proactively reaches audiences across the open internet—maximising coverage and visibility.

? OEM Inventory Targeting
Direct visibility on:
? LG Smart TV
? Infinix TV
? Panasonic
? OnePlus
? Realme

? Universal Data Integration
We activate insights across all Sprintexx Owner digital ecosystems—offering total scalability.

? In-house Demand-Side Platform
One platform that unifies:
? Inventory Access
? Real-time Optimization
? Fraud Control
? Deep Analytics
? Transparent Reporting

? AI-Driven Targeting Engine
Hyper-accurate cohorts based on:
? Demographics
? Interests
? Online Behaviour
? Transaction Patterns

? Fully Transparent Operations
We support all third-party trackers—offering end-to-end campaign clarity.

Why Brands Trust Sprintexx


Sprintexx sits at the intersection of:
? Agency Experience
? Ad-Tech Excellence
? Data-Driven Insight
? Creative Innovation

Brands and agencies choose us for:
? Faster Campaign Execution
? Higher ROI
? Full-Funnel Transparency
? Large-Scale Reach
? Long-Lasting Brand Value

And above all, our commitment to transparency, growth, and accountability.

Leadership Fueling Digital Growth


Mr. Jai Sognai, with over three decades of expertise, has shaped Sprintexx into a platform that is:
? Future-Oriented
? Transparent
? Scalable
? Performance-Driven
? Built on Deep Brand and Consumer Understanding

His vision ensures Sprintexx remains ahead of the curve in the rapidly evolving digital ecosystem.

Future-Ready Advertising Platform


Sprintexx Ad-Tech is made for brands that demand:
? Smarter Targeting
? Faster Optimization
? Transparent Reporting
? Audience Intelligence
? Cross-Platform Consistency
? Creative Excellence
? Higher ROI

As digital patterns transform, Sprintexx stays devoted to measurable, tech-led innovation.

Summing Up: The Future of Smart Advertising


Whether your goal is boosting brand awareness, generating leads, driving conversions, or scaling nationwide impact—Sprintexx Ad-Tech is your gateway to smart, high-performance advertising.

Sprintexx Ad-Tech — Powered by Janus Koncepts.
Where Data Inspires Intelligence.
Where Creative Thinking Fuels Impact.
Where Tech Empowers Success.

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